Performance Marketing

Smart PPC Campaigns for Smarter Business Growth

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Microcode Software has years of experience running high-value ads through pay-per-click (PPC) advertising for a variety of business purposes. If you want your ads to not only deliver results but also target the right audience at the right time, we have a results-oriented approach to advertising! There is enough marketing available for the entire industry, so let us help you achieve measurable data for your business and maximize your ROI.

Our Commerce & Consumer Experience Solutions

Commerce Media & Shoppable Content: We help brands turn passive viewers into active buyers by creating shoppable videos, live-streaming transactions or interactive advertising. We combine entertainment with e-commerce in a way that produces measurable ROI and an entertaining experience that can lead to conversions.

Social Commerce Enablement: We create powerful social commerce strategies on platforms like Instagram, Facebook and YouTube, utilizing in-app shopping integrations and influencer-based campaigns to convert social channels into high-performing sales funnels. This complements our core PPC management services that drive sales and audience growth.

Retail Media Network Advertising: We have a partnership with the largest retail networks, such as Amazon and Walmart, to utilize their first-party data for advertising campaigns. We leverage consumer data by tapping into high-intent consumers at the point of sale.

Privacy-First Marketing Strategies: With third-party cookies on the decline, we are focusing on gathering first-party data through loyalty programs, surveys, and interactive content. Consumer trust is important for brand loyalty, so we are able to provide valuable experiences with a higher level of consumer trust.

Omnichannel Experience Integration: We create customer journeys across physical and digital experiences, such as click-and-collect, AR-enabled virtual try-on, and unified customer experience profiles, to eliminate consumer friction and provide consistency and connected experiences across the board.

Measurement & Optimization Services

Maximize campaigns based on real-time insights and advanced tracking—not data abuse, for smarter decisions and a better return on investment. Accelerate growth with trusted data, without sacrificing user privacy.

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Clicks That Count, Results That Scale

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Planning & Strategy

Define your goals, audience, keywords, and budget before launching your PPC campaign.

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Campaign Setup

Create ad groups, write compelling ads, and link them to optimized landing pages.

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Monitoring & Optimization

Track results, test variations, and adjust bids and keywords to improve performance.

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Smarter Ads, Better ROI

At Microcode Software, We offer a wide range of PPC Advertising services designed to get more results and maximize your ROI for business. Our strategies cover search engines, social media, display ads and remarketing that ensure your brand to reach the right audience.

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    Search Engine Ads

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    Social Media Ads

Frequently Asked Questions

At Microcode Software, we are concerned about not just pure numbers but the quality clicks that convert. Our strategies are a combination of our proven cutting-edge technology, depth of industry experience, and a desire to see you succeed. We will run hyper-targeted campaigns, based on behavioral and device preferences to acquire your core audience. Our ads are written to match users intent, we won't send them down a rabbit hole, our goal is a CTR increase by matching buyer intent. Using Real Time optimization and transparent and easy to read reports, performance and costs are something you can undertand without hidden fees. Our remarketing is behaviourally driven and allows us to get high chances of conversion from users. Most importantly our focus is longterm growth by using PPC metrics to assist your overall sustainable marketing plan.

PPC can start generating traffic right after launch. You can expect meaningful results (qualified leads, conversions, etc.) within 2–4 weeks as we gather data, measure performance, and optimize for the best results.

  • Immediate Traffic
  • Testing Phase
  • Fast Optimization

We use advanced targeting techniques through keyword intent, geography, device, audience behavior and remarketing strategies. This allows your ads to reach the people that make most sense to push your business and convert from an interested party to an actual customer.

  • Smart Targeting
  • User Behavior
  • Remarketing Strategy

We suggest an initial budget that suits your business objectives and the level of competition within your industry. Each campaign is tailored to fit the size of your business, goals and targeted return on investment (ROI), therefore the best possible outcome can be achieved within your chosen budget.

  • Custom Budgeting
  • ROI Focused
  • Scalable Spend